The international governing body of association football, FIFA, continues developing its plans to organize the men’s and women’s World Cup as a biennial event. According to the findings of two independent feasibility studies from American information, data and market measurement firm Nielsen and Italian economic data company OpenEconomics, “there would be a strong upturn in football’s economic situation for FIFA’s 211 member associations should the women’s and men’s FIFA World Cups move to...
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22
Dec
2021
FIFA Unveils Biennial World Cup Feasibility Studies
On 20 December 2021, the world football’s body made public two independent feasibility studies concerning its plans to host a biennial World Cup tournament during the 2021 FIFA Global Summit online event.