Sport today is a big business globally that represents more than 3% of world trade, and in Turkey sport accounts for and generates USD 1,5 billion (approx. EUR 1.4 billion) per year.
In line with the economic value of sports, advances in communications technologies have revolutionized broadcast sports coverage and enabled millions of people around the country to take part in the excitement of major sporting events.
In that regard, for most sports organizations, the sale of broadcasting and media rights is now the biggest source of revenue, generating the funds needed to finance major sporting events, refurbish stadiums, and contributes to the development of sport at grassroots level.
The sale of television and new media rights in respect of national and international sports events already provide a significant source of revenue to international and national sports federations alike, and will, no doubt, continue to do...
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